Originally posted on June 2, 2016 @ 11:50 am
Increase your Facebook Ads Efficiency with These 10 Killer Advertising Tips to Get the Best Results
Ad posting tips for the paid advertising campaigns on Facebook
Until and unless you have expertise in this line, you cannot increase Facebook ad conversion rates without spending on ads. It is a great challenge.
A little effort from your end in the form of trying and testing different versions could make things a lot better paving ways to great success of your ads. The question now arises what could be the way out to push up your Facebook ad campaign and make the best out of it?
This is the very aim of this article. Here you will come across different tricks and techniques which will help you get maximum results from your Facebook ad campaign. Let us quickly check these out!
Facebook Ads: How to Maximize Results?
Find out the ultimate tips to maximize your Facebook ads campaign results:
1- Filter Your Target Audience
If you want to enjoy more refined and quality social media ad results you have to narrow down your audience and hone your target. Do not hit in the dark. The best things you can do is target the followers of brands similar to you.
Filtering your audience this way is a great option when you hardly know the details about your audience. This way you will be able to reach and serve the audience like the other reputed brands are doing.
Create engaging message in the form of creating separate campaigns for each brand whose followers you targeted. The results would come out as more effective.
2- Increase Engagement Via Cover Photo
This will increase engagement and more and more people would come to know about your brand, new products, new schemes etc. Use your cover photo feature as a free marketing tool. Be creative and think out of the box.
3- Catchy Image
4- Use Custom Audience Feature
5- Boost Engagement Via Video
A creative and interesting video with great content can help boost up engagement metrics because it is seen that people end up taking interest in a brand after watching a video advertisement. Therefore, use video instead of mere photos or text for Facebook ad campaign.
6- Promote Interactive Content Via Sharing
7- Give Organic Touch Via Collaborating
8- Retargeting/ Remarketing
You never know your product might be relevant to them so before looking out for new customers, make every possible effort to convert the visitors (who came in touch with your brand or website) to your buyers. Facebook remarketing campaign can be a great step to up your sales.
Test your images, test different versions of ad, try different photos, text an other variations in order to see what works best for you.
What mix of elements of an advertisement makes the most impactful ad for Facebook ad campaign. Also, use multivariate testing and experiment across multiple segments as well.
10- Be Genuine
Relate to your users and communicate with them. Know what they are demanding, what additional features they are seeking in a product or service and there can be endless reasons to communicate. This will lead to better engagement and better relationship for the long run.